Introducing Instagram Reels: How to Use Over TikTok or Snapchat

KrishaWeb
5 min readJul 16, 2020

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Introducing Instagram Reels

What is “Instagram Reels”?

With the exit of TikTok, we can come across many video makers who all are feeling extremely down. But as we all know that nothing can stop anyone in anything if there is a good alternative available. Well for all those TikTok lovers, a brand-new alternative is available and its Instagram reels having quite similar features like TikTok. This new app offers you the scope to create a video of 15 seconds with music. Yet, this video app is not available with all the prime features similar to TikTok. In India, this new app has been launched on 8th July followed by Brazil, France, and Germany. This app is launched by Instagram and has helped many of us to fight back against China-made TikTok and showed the support towards “No to China product”. This option is available on the Instagram camera.

Features of Instagram Reels

The Instagram reel is getting popular now a day after the TikTok app faced a ban from many nations. By using this app, users can convey their message for those whom they care about and also can create fun dancing videos. The features are perfect enough to entertain the viewers a lot. This new app is designed and developed carefully to offer various advanced features and here every user needs to know about it.

  1. This app enables you to create a video of 15 seconds
  2. Every user can cut the recording into bits and can do the clip adjustment before sharing it with the viewers.
  3. This app facilitates using your music already saved or you can take the help of an Instagram music library.
  4. Once the video is made, you can share the video on Instagram feed or stories. You can also share the video to reels the discovery feed.
  5. This enables you to adjust the speed of the video
  6. To apply more creativity to the video you can use the filters of Instagram.

Instagram Reels Over Other Video Apps (TikTok and Snapchat)

Instagram reels have already become popular in various countries along with India. This app will be available to huge numbers of customers very soon which means there will be many other countries that will get the privilege to take advantage of this app. The option to create a video with Instagram reels is for 15 seconds whereas TikTok used to allow it for 15 to 60 seconds. But the best part of this new app is that it is available with a long list of music for the video creators. Well, it is no doubt prove to be of great help for those who wish to create a video for their creativity, online classes, hobby classes using Instagram Reels. It is also available with the feature which can help in generating a lip-syncing video. The Instagram reel is also quite advanced than Snapchat. Instagram reels help to generate creative videos while Snapchat is just a messaging app. Well, amidst huge advantages there are some missing features in Reels when we compare the same with Chinese app TikTok. The users cannot take the help of duet as well as the react feature which is available with TikTok.

Creating a Video Content with Instagram Reels

Creating a video with Instagram Reels is quite easy. Here you can view the detailed list to get an idea as to how you are going to create videos.

  1. At first, open the story’s camera on Instagram. Here you will spot reels which exist next to the story
  2. Now you will notice the options like Audio, Speed, effects, and timer.
  3. Now tap on the music icon and select the audio. Users can also add music from the library.
  4. Next is to select the speed of the video. This option you will get at the play icon.
  5. To apply effects as per your choice, you need to scroll across. Once you select the effects, you need to set the timer. Here you need to choose how long you want to exhibit the video clip. This can be done with the stopwatch icon. As soon as you set the timer, the countdown will start for recording the video.
  6. The video can be edited with the help of audio and AR effects.

Once the video is created, it can be shared through both public as well as private accounts. After making the video, the user can share the video to a dedicated space mentioned in explore. There is a huge chance that a huge Instagram community will watch your video. One can watch these reels when he or she will click on the hashtags or effects on that dedicated page. The videos can also be posted in a private account so that the followers can watch the videos. The followers can also share the Insta stories for the next 24 hours.

Tips Before Posting a Video Reel

Once your recording is complete and you are about to post the video, you should take care of certain areas. You should add a cover image to make the video more attractive. Here you can make your custom image or you can choose from the video. Captions and hashtags are also must be created properly as you can’t edit them once the video is uploaded.

Instagram Reel: A Future Changing Step in Business Marketing

There is no doubt that Instagram Reels is started getting popularity in various countries. It has given a huge fight back to its rival TikTok, still, the users want more advancement in the features of Instagram Reels. Well, the bright side of this app is that though it is developed with tiny features it possesses great power to give a huge change in the global market.

We are sure that even when TikTok is not there, we can still see some smiles and happiness on the face of Video lovers. All thanks to the launch of Instagram Reels.

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KrishaWeb
KrishaWeb

Written by KrishaWeb

A Full-Service Digital Agency offering Web Design, UI UX Design, Open Source Development, Framework Development, and Digital Marketing to global clients.

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