Instagram Messenger Room: How It Can Help Your Business in This Pandemic

What is Instagram Messenger Room?

Connecting with 50 people at a time is no doubt a great thing. Just like Facebook messenger room, now Instagram is also rich with a similar kind of feature. Now an Instagram user is able to set up rooms for their friends and followers. Not only an individual will be benefitted through this messenger room option but also businesses can get amazing benefits if they use it in the right way.

How do this latest Instagram Messenger Room Work?

Messenger room is a completely new way to connect with up to 50 people at a time via a video call. Experts say that it is a short-cut version of Facebook messenger rooms. Actually, the increased demand for video calls due to the COVID-19 pandemic made Zuckerberg launch this awesome video calling option. This is a completely free option with no call time limit. A user can create it whenever she/he wants. Here a user can create a private room and invite his/her friends with a link. If the user wishes he/she can create a room for a specific group or an event. And the most amazing fact is that here anyone can join that call via the link even without having an Instagram account.

How can you set up Instagram Messenger Rooms?

It is super easy to create. You can simply invite up to 50 friends from your Instagram account to join your messenger room. You can share the link outside Instagram and anyone can join that via that link. It is not necessary to have a Facebook or Instagram account to join a video call. Facebook is offering this feature around the globe users. If you do not get that yet, you can update both Facebook and Instagram apps. If you do not get that option even after updating your apps, you have to wait for a while to get access and it depends on the region.

Explore here the steps to set up the Instagram Messenger Room and the benefits of it in Marketing.